Technical detail buyers can share
Give manufacturing, engineering and software buying teams clear specifications, integration information and downloadable material they can use in internal evaluations.
Website Agency · Europe
Hire a Website powerhouse for Europe
Build a multilingual B2B website that helps European buyers evaluate your offer and reach the right sales team, measured on pipeline.
One European website, different buying decisions
Europe is not one website audience. An industrial equipment buyer in Germany may need technical specifications and service coverage, while a French procurement team needs documentation it can circulate internally in French. Software vendors face established local competitors alongside global platforms. Your website needs to make product fit, implementation requirements and supplier credibility clear in each target market, rather than treating translated navigation as localisation.
Mediacharge is headquartered in Munich and runs campaigns across twelve European markets in 14 languages, supported by native specialists. For a European website, that market context informs language priorities, regional page structures and enquiry routes. We plan for shared product information alongside local terminology, sales ownership and buyer evidence, so expansion does not leave your team maintaining disconnected sites or sending every enquiry to the same inbox.
Your one-stop-shop for websites across Europe
B2B websites for companies in Europe that are designed to convert, easy to manage and connected to your CRM.
Commit to achieving long-term success.
"Mediacharge is known for its analytical approach as a full-service performance agency, supporting some of the most ambitious clients worldwide. Our holistically minded team not only plans individual performance channels but also integrates strategically into our clients' value creation processes."
Proven strategies with punch
Each approach is a complete playbook with its own strategy, channel mix and KPI. Start from your growth goal, not from a channel.
Bluebeam Tackles Europe: 7 Countries, 5 Languages, One Category
How Bluebeam grows pipeline and brand awareness across Europe’s construction industry, market by market.
Safeguard Global Tackles Europe: 5 Countries, 4 Languages
How a pioneer of global employment grows pipeline and brand awareness in Europe’s most demanding hiring markets.
Honda Lawn & Garden: Social Media With Soul
How Honda gave its German social channels a fresh start, and built a content engine people actually stop for.
PTC Arena – Expanding into EMEA with Precision B2B Marketing
How PTC entered EMEA and multiplied inbound leads in DACH within a year.
Our clients grow 2.5x faster than their competitors
The results behind the logos.
Bluebeam Tackles Europe: 7 Countries, 5 Languages, One Category
How Bluebeam grows pipeline and brand awareness across Europe’s construction industry, market by market.
Safeguard Global Tackles Europe: 5 Countries, 4 Languages
How a pioneer of global employment grows pipeline and brand awareness in Europe’s most demanding hiring markets.
Honda Lawn & Garden: Social Media With Soul
How Honda gave its German social channels a fresh start, and built a content engine people actually stop for.
PTC Arena – Expanding into EMEA with Precision B2B Marketing
How PTC entered EMEA and multiplied inbound leads in DACH within a year.
Polytan Tackles Europe: 3 Markets, Six Times the Leads
How SportGroup’s Olympic-grade surface brand turned paid media into a multi-market lead engine.
SportGroup Holding: More Leads, Sharper Funnel
How the material specialist of one of the world’s leading sports surface groups turned paid media into a dependable lead engine.
Get your free marketing plan now
In one call, a senior strategist looks at your targets and comes back with a plan you can use, whether you work with us or not.
Where the growth is
Which accounts, services and platforms will move your pipeline first.
What it will cost and return
A budget split with expected pipeline, so you can take it to your CFO.
Your first 90 days
A step-by-step roadmap from kick-off to first measurable results.
Straight answers
Still have a question? Get in touch
Should our European website use English or local languages?
Start with the markets you actively sell into and the people involved in purchasing. English may support an international software evaluation, but local-language product pages and procurement material can help wider buying committees assess the offer. Prioritise commercially important journeys before translating every page.
Should we use country domains or language folders?
Language folders can make a shared European website easier to maintain, while country domains may suit businesses with substantially different offers or independent regional operations. The choice should reflect ownership, existing domain visibility and expansion plans. Country and language are not interchangeable, especially in multilingual markets such as Belgium and Switzerland.
How do you approach localisation for technical B2B websites?
Localisation should cover product terminology, units, downloadable specifications, form labels and sales messages, not just headlines. Native specialists help adapt the language, while your product experts should validate technical claims. Shared terminology and an approval process help keep regional pages consistent as products change.
How should a European website handle privacy and accessibility?
Privacy and accessibility requirements belong in the website brief, including consent controls, form data handling and accessible navigation. Requirements vary by jurisdiction, service and audience, and the EU is not the whole of Europe. We recommend agreeing the applicable requirements with your legal advisers rather than assuming one banner or checklist covers every market.
Can you migrate an existing multilingual website?
A multilingual migration needs an inventory of existing URLs, language relationships, valuable content and enquiry routes before development begins. Redirect mapping, hreflang checks and testing of regional forms help protect discoverability and sales continuity. The launch plan should also name who approves each language version.
Where is your team based, and how do we start?
Mediacharge is headquartered in Munich, with an office in Isarvorstadt. For other European cities, the team works remotely and travels for workshops. Start with a free marketing plan call to discuss your current website, priority markets, language needs and the pipeline outcomes you want to support.