Google Ads Agency · Bochum
Google Ads for Bochum’s cybersecurity, software and industrial businesses, built around technical buying intent and measured on pipeline.
Bochum’s B2B economy spans industrial engineering, software and a cybersecurity ecosystem anchored by Ruhr University Bochum and the Horst Görtz Institute for IT Security. These markets need different search strategies: a maintenance buyer may need a nearby supplier, while a security team searches nationally for a specific capability. Google Ads should distinguish those needs rather than put every enquiry into one city-wide campaign.
Across the Ruhr, Bochum suppliers compete with businesses in Dortmund, Essen and beyond, so municipal boundaries rarely define the whole opportunity. We separate local service searches from wider product demand, use German technical terminology and exclude irrelevant job, study and consumer queries where appropriate. Ads and destination pages should answer procurement questions about specifications, integration and support before asking a buyer to book a conversation.
Search, Performance Max, YouTube and display campaigns for B2B companies in Bochum, run by Google specialists and measured on pipeline.
"Mediacharge is known for its analytical approach as a full-service performance agency, supporting some of the most ambitious clients worldwide. Our holistically minded team not only plans individual performance channels but also integrates strategically into our clients' value creation processes."
Each approach is a complete playbook with its own strategy, channel mix and KPI. Start from your growth goal, not from a channel.
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The results behind the logos.
How Bluebeam grows pipeline and brand awareness across Europe’s construction industry, market by market.
How a pioneer of global employment grows pipeline and brand awareness in Europe’s most demanding hiring markets.
How Honda gave its German social channels a fresh start, and built a content engine people actually stop for.
How PTC entered EMEA and multiplied inbound leads in DACH within a year.
How SportGroup’s Olympic-grade surface brand turned paid media into a multi-market lead engine.
How the material specialist of one of the world’s leading sports surface groups turned paid media into a dependable lead engine.
In one call, a senior strategist looks at your targets and comes back with a plan you can use, whether you work with us or not.
Which accounts, services and platforms will move your pipeline first.
A budget split with expected pipeline, so you can take it to your CFO.
A step-by-step roadmap from kick-off to first measurable results.
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